What are we doing in IIM?

In this program, a team of sharp, curious students will be working alongside your startup to help you prepare for the US market. Using a mix of Design Thinking and Lean Startup methodologies (a fancy way of saying “we ask lots of questions and test everything”), they’ll help you to meet the expectations of American users, and spot those golden opportunities that could make your entry into this competitive market a bit smoother.

We know that expanding internationally can feel like learning to ride a bike all over again—but this time, with three kids and a pet goat on board. That’s why this program focuses on understanding the US market’s quirks, cultural nuances, and even those pesky regulations (yes, we’re looking at you, California). With a collaborative approach, our students will offer fresh perspectives and creative ideas to help you navigate these challenges without losing your sanity.

Join us and apply now for a chance to be part of this program — because every great idea deserves an opportunity to go global (or at least cross a few borders)!